Potential buyers curious about a listing can use their cell phone to explore the inside of a home. While curbside, they enter a Web address—which you promote on your signs—and can instantly view a page featuring up to 20 photos of the inside of the property. The Web page is tailored to be easily navigated on a mobile phone browser. When you sign up for the service, you receive a URL that can continuously be updated online to use again to promote single listings. $19.95 per month (minimum 90-day initial subscription), plus a $99 one-time Peek-in.com URL creation cost. Competitive Edge Solutions Inc., Celebration, Fla.; 407/922-9399.

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A dynamic and inovative Real Estate Broker/Associate, has been using the Peek-in.com service to list homes for sale in Celebration, Florida. “It’s a great way for the prospective buyer to discover more about the house without ever setting foot inside,” says Jo, “And it’s beneficial to myself, because my potential customer has already felt informed and educated with a 'No-Strings-Attached' approach, and is often more comfortble in taking the initiative to phone me to ask for more detail."